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How to Increase Engagement Through Video Marketing

One of the most important objectives for any marketer is increasing engagement with each website visitor. There’s no shortage on content accessible through the internet, and because of that, a first impression could be your only opportunity to impress.

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June 24, 2016


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Corporate

There’s no doubt about it: the Internet has altered the way corporations do businesses; yet, many of the corporate videos floating around the web are drab recitations of facts, features and benefits– most viewers never make it to the end of these videos. If you want your viewer to watch and remember your message, then it’s essential that you connect with them on an emotional level.

Here are a few of the cutting-edge solutions we use to transform your message into an exciting, visual branding tool:

Event Videos: Amplify the impact of your next event and reach an audience beyond those that can attend, while creating promotional material for any future marketing needs

Branded Videos: One of our driving passions is to evolve brands through creativity and experimentation. We provide full-service branding, whether we’re promoting your newest features, charity initiatives or presenting a behind-the-scenes view of your company.

Product Training: Understanding how to use a product correctly can decrease returns and increase customer satisfaction. Why not create training video-based tutorials that explain your product? The benefits are happier clients and stronger brand loyalty.

Customer Testimonials: Have we mentioned how important it is to have your potential customers hear about your product or service from your current/satisfied customers?

So, whether you need a trade show piece, product promotion videos or informative training videos, we have the expertise to help bring your vision to life– our professional staff has worked with hundreds of companies: from national conventions to local charity events. J. Russo Productions will take your project from start to finish with professionalism and integrity.

Call today for an introduction and to meet our team.

Click here to see samples of our work.

Corporate Video Portfolio

Click on a video below to see a sample of our Corporate Videos.

Denise Nappier

Digital Banker

It's Now Digital

New Haven Manufacturer's Association

PCI Medical